Run for Water
We are proud to continue highlighting the wonderful Friends of Live Earth Run for Water events being planned around the world for April 18, 2010.
The Friends of Live Earth Run for Water event in Lima, Peru has trespassed all boundaries known in Peru for helping and reducing water wasting habits. So far, the movement and attention generated in the pre-event arrangements, has attracted the attention of local media, tv artist, politicians and sport celebrities. Every single one bonded by one great cause!

The Salvation Army is one of our NGO partners in Sweden and is helping us to fight the global water crisis.
World Water Day is on Monday, March 22nd, and it's a crucial moment in the fight against the global sanitation and water crisis that’s killing thousands of people every single day. No matter where you are in the world you can celebrate World Water Day! Check out some of the ways below:
The World’s Longest Toilet Queue is a mass mobilization event and Guinness World Record attempt bringing together thousands of campaigners from across the world to demand real change.
In the months leading up to the April 18th Live Earth Run for Water one thing has become obvious. The entire world is in love with Facebook. In addition to keeping up with friends and loved ones, Facebook is a virtual land of possibility and a hopeful one at that. We hope that you're already a Live Earth fan (if not, just click below). The Run for Water is only one month away, and you can help make a difference just by becoming a fan and spreading the word via Facebook and your other favorite social networks.

Ever seen water flow uphill? Without help of petrol or electricity? Meet the hydraulic ram, a robust and simple water-powered water pump. The ram pumps uses the power of water with a height difference flowing in the spring, stream or river to lift a fraction of the water up to 200 meters vertically, and sometimes pump it over a kilometre or two to where it is needed. No fuel or electricity required. The ram pump holds great potential for rural drinking water and irrigation water supply in hilly and mountainous areas, such as Afghanistan, Colombia, Nepal, and the Philippines.
Photo above: Children surrounding a hydraulic ram produced by AIDFI on the island Negros, the Philippines.
Water is big business. Just five beverage companies consume enough water over the course of a year to satisfy the daily water needs of every person on the planet. Of course, we may not be able to control how much water is put in a can of soda or a beer (less water, more alcohol, please) or the amount it takes to make paper, but we can control our own use at the workplace and even influence those who manage supplies.
It may not be our nickel that gets spent on the utility bill at work, but the gains are certainly ours when we reduce the corporate water footprint on the planet. Water prices are poised to rise due to increased water stress, and corporate growth is expected to be impeded as resources dwindle. Make no mistake, all of this comes out of our paychecks in one way or another.
Los Angeles and Atlanta Talent for April 18th
We are excited to announce that two-time GRAMMY Award-winner Melissa Etheridge, and multi-platinum three-time GRAMMY Award-winner Rob Thomas, performed live at the April 18th Los Angeles and Atlanta events respectively. The largest worldwide water initiative on record to help combat the global water crisis, the Dow Live Earth Run for Water is a series of 6km run/walks (the average distance many women and children walk every day to get water), culminating with water education villages and live musical performances.
Click here for more info and click here to register.
Two-time GRAMMY Award-winner and one-time Academy Award winner for Best Song for the Al Gore documentary "An Inconvenient Truth" Melissa Etheridge, and multi-platinum three-time GRAMMY Award-winner Rob Thomas, performed live at the April 18th Los Angeles and Atlanta events, respectively. The largest worldwide water initiative on record to help combat the global water crisis, the Dow Live Earth Run for Water is a series of 6km run/walks (the average distance many women and children walk every day to get water), culminating with water education villages and live musical performances.

At this very moment, millions of women are carrying 40 pounds of water on the return leg of their average 3.5-mile daily trek.
So today, on International Women's Day, I want to pay tribute to the resiliency of these women, and highlight the collective possibility they embody -- if freed from the back-breaking and time-consuming burden of collecting water.
Providing women with access to a nearby source of clean water frees up their days to earn an income or engage in other more productive activities – which can help significantly elevate their status in the community.
Akvo is always looking for ways to assist our partners in realizing water and sanitation projects around the globe. Last year we approached the Utrecht School of the Arts (HKU) to see if any of their students would be interested in exploring concepts that could help increase the water awareness of the general public. Five students immediately formed the Design for Water group.
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