07.07.07

Live Earth was a monumental music event that brought together a global audience on July 7, 2007 to combat the climate crisis. Live Earth staged concerts in New York, London, Sydney, Tokyo, Shanghai, Rio de Janeiro, Johannesburg and Hamburg - as well as special broadcast events in Antarctica, Kyoto and Washington, DC - and featured feature more than 150 of the world's best music acts - a mix of both legendary music acts like The Police, Genesis, Bon Jovi and Madonna with the latest headliners like Kanye West, Kelly Clarkson, Black Eyed Peas and Jack Johnson.

Live Earth's 24 hours of music across 7 continents delivered a worldwide call to action and the solutions necessary to answer that call. Live Earth launched a multi-year campaign to drive individuals, corporations and governments to take action to solve the climate crisis. Live Earth is partnering with the Alliance for Climate Protection, Avaaz, The Climate Group (We're in This Together), Stop Climate Chaos (I Count) and other international organizations in this ongoing effort. Live Earth was founded by Kevin Wall, CEO of Control Room, the company that produced the concerts globally. Former U.S. Vice President Al Gore is the Chair of the Alliance for Climate Protection and a Partner of Live Earth.

Exclusive online media partner MSN is helping Live Earth reach people in every corner of the globe. Official Live Earth concerts were streamed live. MSN's 39 localized web portals worldwide attract 465 million monthly users.