Guest Blog: WWF International
We are hotter than we should be! This planet is warming up much more quickly than many scientists would have predicted a decade or even a year ago. It feels a bit overwhelming at times, I admit...
I moved to the Alps last summer, transferring from WWF Canada to the WWF International office in Geneva, Switzerland. It seemed like my dream of being a snowboard bum with a job would be realized, but to my great disappointment, my season was practically non-existent. November came and my friends all said, "Next month it'll snow". December came and I was told, "In the new year". Then January, and February... and IT JUST WOULD NOT SNOW!
Generally my friends will tell you I'm unbelievably laid back. I'd also been doing work on our climate change programs for years; however this year it really started affecting my life and I was ANGRY about the climate situation. WWF has been working hard for years to save our planet and all the life on it. As someone who lives for WWF and believes that the work we do truly does have an impact, even I have to admit that three months ago I was feeling frustrated about what to do about climate change - but Live Earth gives me hope.
The WWF network is truly global and we're excited to work with Live Earth - in places the concerts are happening and around the world - to help make sure that we're reaching new audiences, and delivering messages that are relevant. It's going to bring people around the world together.
The climate crisis is not bigger than us. We've had the solutions for a while now - What's frustrating is that we need to get the right people to implement them. What's exciting is that our world is so global, which means we have the potential to come together like never before - not only can our voices be heard, but we can help each other take the simple steps necessary to protect ourselves, and all the life on this planet.
We're all going to answer the call. We're going to ask our friends to answer the call. And we're going to tell our leaders that we want them to answer our call.
Make no mistake - this is going to take a global movement, and a real shift in how we all act and how we ask the businesses and governments around the world to act. But it definitely can be done when organizations like WWF get together with movements like Live Earth.
Live Earth feels like the beginning of something big, and I'm excited to be a part of it!