According to GQ the five cornerstones that are essential to all men are: opportunity, health, education, environment and mentorship. The establishment of the Gentleman's Fund on GQ's 50th anniversary "encourages individuals to become agents of change by contributing to charities that champion these causes."

This year, Live Earth partner The Alliance for Climate Protection was awarded the Charity and Sponsorship Award and Live Earth founder Kevin Wall was awarded as the Environmental Pillar Honoree! Congratulations to The Alliance and Kevin for your environmental activism and dedication.