Pepsi Issues Environmental Challenge
October 1, 2008
Pepsi-Cola North America has launched two interactive sites that emphasize its efforts in environmental sustainability and encourage consumers to become more environmentally responsible: PepsiEcoChallenge.com and PepsiRecycling.com.
Pepsi shares its environmental sustainability commitments at www.PepsiEcoChallenge.com, which include reducing water consumption by 20%, electricity usage by 20% and fuels consumption by 25%, all by 2015--as well as its progress toward these and other environmental goals.
Pepsirecycling.com is an interactive site that encourages visitors to recycle by taking the Pepsi Recycling Challenge. By trying their hand at a short quiz and pledging to recycle more bottles and cans, visitors can enter a sweeps to win Pepsi Stuff points, redeemable on pepsistuff.com for an array of environmentally sound prizes, including t-shirts manufactured from recycled materials.
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