LIVE EARTH AUSTRALIA REVEALED
The global concert will begin in Sydney and continue across all 7 continents with concerts in Tokyo, Shanghai, Johannesburg, London, and Rio de Janeiro before concluding at Giants Stadium in New Jersey.
Speaking via a video link-up at the eventÃ¢â‚¬â„¢s official launch at Aussie Stadium today, Live Earth Partner Al Gore said: Ã¢â‚¬Å"The climate crisis is a global problem that requires a global response. ThatÃ¢â‚¬â„¢s exactly what Live Earth is. On 7/7/07, Live Earth will touch over 2 billion people with 24 hours of live music across 7 continents and an urgent, hopeful message to trigger a worldwide movement to combat the climate crisis. This movement begins here at Aussie Stadium.Ã¢â‚¬Â
Live on stage at the Sydney show will be:
JOHN BUTLER TRIO
SNEAKY SOUND SYSTEM
TONI COLLETTE & THE FINISH
BLUE KING BROWN
Live Earth was founded by Kevin Wall, who served as Worldwide Executive Producer of the Live 8 concert series in 2005. Representing Wall at the Sydney launch today was Lily Sobhani, Live EarthÃ¢â‚¬â„¢s Global Head of Events.
Ã¢â‚¬Å"Live Earth Australia will kick off 24 hours of music spanning all 7 continents to focus the world against global warming,Ã¢â‚¬Â Wall said. Ã¢â‚¬Å"Over 100 headlining artists ranging from Madonna to The Police to Wolfmother, all of whom are donating their time to perform at the concerts, will inspire an audience of over 2 billion people. Live Earth is designed to trigger a mass movement to combat our climate crisis. The climate crisis touches everyone, everywhere. Live Earth is about motivating people in every corner of the planet to Ã¢â‚¬ËœAnswer the CallÃ¢â‚¬â„¢ and make meaningful and lasting changes in their lives to combat global warming.Ã¢â‚¬Â
Live Earth is a monumental music event that will bring together more than 2 billion people to combat the climate crisis. Live EarthÃ¢â‚¬â„¢s 24 hours of music across 7 continents will deliver a call to action and the solutions needed to answer the call. Live Earth marks the beginning of a multi-year campaign led by The Alliance for Climate Protection to move individuals, corporations and governments to take action. All proceeds will go to The Alliance for Climate Protection, other international non-Government organizations (NGOs), Australian NGOs and projects on the ground in Australia yet to be announced.
Staging Live Earth Australia is the same team of event producers that came together to mount the celebrated WaveAid tsunami benefit concert in Sydney in 2005. They are the legendary Australian concert promoter Michael Chugg A.M. (Chugg Entertainment), Mark Pope (event producer of the ARIA Awards) and Joe Segreto of IMC (founder and promoter of SydneyÃ¢â‚¬â„¢s annual Homebake festival).
Live Earth promoters have worked closely with Australian government officials to include the price of public transport in the ticket price for the event. This includes travel to and from the event on CityRail trains, special event buses to and from Central Station and Moore Park, and on standard Sydney Buses and Sydney Ferries' services. Including the cost of public transport in the ticket price will ensure that the environmental impact caused by getting the crowd to and from the show will be kept to a minimum. Organizers will encourage all concert attendees to use the public transport supplied.
Exclusive online media partner MSN is helping Live Earth reach people in every corner of the globe. The concerts will be streamed live on 7/7/07 at LiveEarth.MSN.com. MSNÃ¢â‚¬â„¢s 39 localized web portals worldwide attract 465 million monthly users. The concerts will also be broadcast worldwide on television and radio.
smart has joined Live Earth as an Official Partner. Its claim Ã¢â‚¬Å"Open your mindÃ¢â‚¬Â summarizes smartÃ¢â‚¬â„¢s approach to building cars, and itÃ¢â‚¬â„¢s this thinking that has resulted in arguably the most ecologically-sound and environmentally-relevant car of our time: the smart fortwo.
Live Earth is produced by Control Room, of which Kevin Wall is the CEO. Control Room has produced and distributed more than 60 concerts since its founding in 2005 featuring BeyoncÃƒÂ©, Madonna, Green Day and the Rolling Stones, among others.
CONTACT: Yusef K. Robb
(323) 384-1789 / press [at] liveearth.org